среда, 23 апреля 2014 г.

Business Plan

Business Purpose
• Explain why you want to start your business (in writing).
• Describe the propose of your product or service.


Business Goals

• Summarize your short-term, medium-term, and long-term goals.
• Estimate how long you expect to achieve these goals.
• Explain what will happen if these goals are not achieved.

Research Your Market
• Determine the marketplace for your product/service.
• Determine if there is sufficient demand for your product/service.
• Determine the needs and desires of your target customer.
• Discover the most effective advertising being used for similar products/services.
• Determine the strengths and weaknesses of your competitors.


Develop a Marketing Strategy

• Devise marketing methods that negate your competitors’ strengths and take advantage of their weaknesses.
• Develop several different advertising approaches to be tested.

Design Your Business Structure
• Determine what business entity works best for your business (LLC, S-corp, sole proprietorship).
• Decide on the authority, responsibilities, and duties of your team.
• Determine share distribution/ownership and any investments in the business.

Layout Starting Expenses
• What purchases and expenses can you defer until after the business begins?
• How else can you minimize startup and operating costs and expenses?

Your business plan has many benefits. It keeps you focused on goals through visualization, and makes sure you are organized and don’t miss opportunities or required actions in operating your business. You can also leverage it to obtain financing, if that’s part of your strategy.

вторник, 4 марта 2014 г.

воскресенье, 2 февраля 2014 г.

PR: Quotes

“It is forbidden to kill; therefore all murderers are punished unless they kill in large numbers and to the sound of trumpets.” 
 Voltaire

“I am free, no matter what rules surround me. If I find them tolerable, I tolerate them; if I find them too obnoxious, I break them. I am free because I know that I alone am morally responsible for everything I do.” 
 Robert A. Heinlein

“Just because something isn't a lie does not mean that it isn't deceptive. A liar knows that he is a liar, but one who speaks mere portions of truth in order to deceive is a craftsman of destruction.” 
 Criss Jami

“It isn't against the Law to be an idiot.” 
 Cassandra Clare, Clockwork Angel


“We cannot expect people to have respect for law and order until we teach respect to those we have entrusted to enforce those laws.” 
 Hunter S. Thompson

среда, 11 декабря 2013 г.

PR-22: Reading case report

Read two of the articles below and write two summaries (100 - 120 words each) expressing your opinion on the topics.

http://www.thelawyer.com/analysis/opinion/lawyers-what-every-arbitrator-should-know/3013649.article

http://www.thelawyer.com/analysis/opinion/supreme-court-judgment-in-bull-v-hall-offers-some-much-needed-clarity/3013636.article

http://www.thelawyer.com/news/leader/litigators-transparency-and-success/3013546.article

http://www.thelawyer.com/analysis/opinion/regions/uk-opinion/scottish-independence-the-next-steps/3013250.article

http://www.thelawyer.com/analysis/opinion/legal-aid-cuts-challenge-democratic-notion-of-justice/3013106.article

http://www.thelawyer.com/analysis/opinion/tax-nous-could-be-the-best-weapon-in-the-fight-against-fraud/3013233.article

http://www.thelawyer.com/analysis/opinion/young-v-young-how-not-to-litigate/3013235.article

PR-22 Module

General topics for the final presentation:

1. Law and Society.
2. Laws of the Past.
3. Moral and Legal Obligations.
4. Anti-Social Behavior.
5. Drug Dealing.
6. Euthanasia: The Right to Die or the Right to live?

Final Classroom Presentation.

CATEGORY
4
3
2
1
Total
Understanding of Topic
The student clearly understands the topic in-depth and presents information forcefully and convincingly.
The student clearly understands the topic in-depth and presents information with ease.
The student seems to understand the main points of the topic and presents those with ease.
The student does not show an adequate understanding of the topic.

Quality of Information
Information clearly relates to the main topic. It includes several supporting details and/or examples.
Information clearly relates to the main topic. It provides 1-2 supporting details and/or examples.
Information clearly relates to the main topic. No details and/or examples are given.
Information has little or nothing to do with the main topic.

Point of View - Purpose
Presentation establishes a purpose at the beginning and maintains that focus throughout.
Establishes a purpose at the beginning, but occasionally wanders from that focus.
The purpose is somewhat clear but many aspects of the presentation seem only slightly related.
It was difficult to figure out the purpose of the presentation.

Time-Limit
Presentation is 5 minutes long.
Presentation is 4 minutes long.
Presentation is 3 minutes long.
Presentation is less than 3 minutes OR more than 5 minutes long.

Paragraph Construction
All paragraphs include introductory sentence, explanations or details, and concluding sentence.
Most paragraphs include introductory sentence, explanations or details, and concluding sentence.
Paragraphs included related information but were typically not constructed well.
Paragraphing structure was not clear and sentences were not typically related within the paragraphs.

Uses Complete Sentences
Always (90-100% of time) speaks in complete sentences.
Mostly (75-80%) speaks in complete sentences.
Sometimes (60-75%) speaks in complete sentences.
Rarely speaks in complete sentences.

Sentence Fluency
Demonstrates skillful sentence fluency (varies length, good flow rhythm, and varied structure).
Demonstrates reasonable sentence fluency.
Demonstrates minimal sentence fluency.
Sentence fluency is lacking.

Vocabulary
Uses vocabulary appropriate for the audience. Extends audience vocabulary by defining words that might be new to most of the audience.
Uses vocabulary appropriate for the audience. Includes 1-2 words that might be new to most of the audience, but does not define them.
Uses vocabulary appropriate for the audience. Does not include any vocabulary that might be new to the audience.
Uses poor vocabulary or not appropriate for the audience.



вторник, 3 декабря 2013 г.